OR (Orientación Revolucionaria) 

OR stands for Orientación Revolucionaria (Revolutionary Orientation), a key Cuban governmental organization responsible for propaganda and revolutionary messaging during the post-1959 revolutionary period.

Organizational Background

Orientación Revolucionaria was the propaganda and ideological education arm of the Cuban Communist Party (Partido Comunista de Cuba - PCC). This organization was closely related to the COR (Comisión de Orientación Revolucionaria) - the Commission of Revolutionary Orientation, which served as the official publishing department of the Cuban Communist Party.

Role in Poster Production

OR produced posters focused on:

• Educational campaigns promoting literacy and school advancement
• Revolutionary messaging supporting Cuban socialist ideals
• Community mobilization for various governmental initiatives
• Ideological orientation to reinforce revolutionary values

Historical Context

During Cuba's revolutionary period (1960s-1980s), multiple organizations collaborated on poster production to disseminate revolutionary messages. OR worked alongside other key poster-producing institutions including:

• ICAIC (Instituto Cubano del Arte e Industria Cinematográficos) - film posters
• OSPAAAL (Organización de Solidaridad de los Pueblos de Asia, África y América Latina) - international solidarity
• OCLAE (Organización Continental Latinoamericana y Caribeña de Estudiantes) - student movements

Poster Characteristics

OR posters typically featured themes of educational advancement, revolutionary duty, and civic participation. A representative example is "En promoción escolar siempre avanzaremos" (In school promotion we will always advance), which exemplifies OR's focus on educational progress within the revolutionary framework.

The organization later evolved into Editora Política, continuing the Cuban Communist Party's publishing and propaganda functions into subsequent decades.